What Is Live Video Streaming?

Live video streaming and the associated technologies are gaining in popularity these days. The days of cable television as the primary source of entertainment are slowly diminishing. Right now, consumers are looking for alternative ways to be entertained and consume news. One such technology currently being harnessed is live video streaming. Remember the royal wedding this year? Around the time of the royal wedding, providers of live streaming services noted a significant increase in subscriptions. This serves as testament to the future value of the technology. For the uninitiated, here’s a basic explanation of the services and their benefits.

In streaming, there is a sequence of images in motion and these images are sent online in a compressed form. These can then be immediately viewed as they arrive on their monitor. This is a cost-effective solution for many businesses and organizations to market their products and services online. If live streaming is selected, users do not have to wait until the file has been 100-percent downloaded. Once the stream has begun, users at the other end of the line can already view the videos and hear the sounds.

Think of the system adopted as on-demand, and you can consume the media you requested as it arrives. In order to take advantage of the technology you will need a software program that can uncompress and send the data to the user’s monitor and to the speakers for the audio data. There are two options on s player that can be used to receive and facilitate the stream. One option is to use the player installed in your computer. The other option is to use software downloaded from online. Currently, the most popular technology is the Microsoft Windows Media Technologies.

The typical video streaming requires prerecorded video files to be streamed online. But there are instances when the files can be distributed through live broadcasts. This is live video streaming. During a live broadcast, the signals are converted into compressed signals and these are transferred using special media streaming server. The use of these servers allow for multicasting which as the advantage of being able to reach multiple sites at the same time. There’s no need to personally attend to each and every site. It’s that simple.

Live video streaming makes communication easier. In order to fully harness the potential of the technology it is best to be supported with broadband technology. If your budget permits, consider acquiring the services and advice of a live video streaming service provider.